How Much Does Salesforce Cost for Small Businesses? :

Hello and welcome to our comprehensive guide on how much Salesforce costs for small businesses. In today’s competitive world, it’s essential for businesses to have a robust customer relationship management (CRM) system to boost their sales and improve customer satisfaction. Salesforce is one such CRM system that’s widely used by businesses of all sizes to manage their leads, customers, and sales processes. If you’re a small business owner considering Salesforce, one of your primary concerns may be the cost. This guide will answer all your questions about Salesforce pricing and help you make an informed decision.

What is Salesforce?

Before we dive into Salesforce pricing for small businesses, let’s take a quick look at what Salesforce is and what it offers. Salesforce is a cloud-based CRM platform that helps businesses manage their sales, marketing, customer service, and analytics all in one place. It’s designed to help businesses of all sizes streamline their sales processes, close deals faster, and improve customer satisfaction. Salesforce comes with a range of features, including lead and opportunity management, sales forecasting, customer segmentation, and marketing automation. It also offers advanced analytics and reporting tools to help businesses track their performance and make data-driven decisions.

How Does Salesforce Pricing Work?

Salesforce pricing is based on a subscription model, which means businesses pay a monthly or annual fee for access to the platform. The cost of Salesforce depends on the edition you choose, the number of users, and the length of your contract. Salesforce offers four main editions: Essentials, Professional, Enterprise, and Unlimited. Each edition comes with different features and limits, and the cost varies accordingly.

Salesforce Editions:

Edition Features Limits Cost
Essentials Basic CRM functionality, Sales automation, Contact and lead management, Mobile app, Customizable reports and dashboards. Up to 10 users $25/user/month (billed annually)
Professional All Essentials features, Opportunity tracking, Customizable sales process, Advanced reporting, Collaborative forecasting. Unlimited users $75/user/month (billed annually)
Enterprise All Professional features, Workflow automation, Advanced analytics, Customizable dashboards, API integration, Multiple sandboxes. Unlimited users $150/user/month (billed annually)
Unlimited All Enterprise features, 24/7 support, Unlimited online training, Unlimited customizations, Premier Success Plan. Unlimited users $300/user/month (billed annually)

How Much Does Salesforce Cost for Small Businesses?

The cost of Salesforce for small businesses varies widely depending on the edition, the number of users, and the length of the contract. Generally, small businesses opt for the Essentials or Professional edition, which are the most affordable options.

Salesforce Essentials:

The Salesforce Essentials edition is ideal for small businesses that need basic CRM functionality to manage their sales processes. It includes features such as sales automation, contact and lead management, and mobile access. The cost of Salesforce Essentials is $25/user/month (billed annually), and it comes with a limit of up to 10 users.

Salesforce Professional:

The Salesforce Professional edition is the most popular option for small businesses looking for advanced sales features such as opportunity tracking, customizable sales processes, and advanced reporting. It’s also unlimited in terms of the number of users. The cost of Salesforce Professional is $75/user/month (billed annually).

What Factors Affect Salesforce Pricing for Small Businesses?

Several factors can affect Salesforce pricing for small businesses:


The edition you choose will have a significant impact on the cost of Salesforce. The Essentials edition is the most affordable option, while the Unlimited edition is the most expensive.

Number of Users:

The number of users you have will also affect the cost of Salesforce. The more users you have, the higher the cost will be.

Contract Length:

The length of your contract can also impact Salesforce pricing. The longer your contract, the more significant the discount you may receive.


Salesforce offers a range of add-ons, such as Einstein Analytics and Salesforce CPQ, which can enhance the functionality of your CRM system. However, these add-ons come at an additional cost.


1. Does Salesforce offer a free trial?

Yes, Salesforce offers a free trial of its platform for 30 days. This allows businesses to try out the features and functionality before committing to a subscription.

2. Is there a setup fee for Salesforce?

Yes, Salesforce charges a one-time setup fee of $300 for the Essentials and Professional editions and $500 for the Enterprise and Unlimited editions.

3. Can I customize Salesforce to my business needs?

Yes, Salesforce is highly customizable and can be tailored to meet the specific needs of your business. You can add custom fields, workflows, and integrations to make Salesforce work for you.

4. Can I cancel my Salesforce subscription?

Yes, you can cancel your Salesforce subscription at any time. However, you may be subject to early termination fees if you cancel before the end of your contract.

5. Does Salesforce offer customer support?

Yes, Salesforce offers 24/7 customer support for all its editions. However, the level of support varies based on the edition you choose. The more expensive editions come with more comprehensive support options.


Choosing the right CRM system is critical for small businesses looking to improve their sales processes and customer satisfaction. Salesforce is a leading CRM platform that offers a range of features and functionalities to help businesses of all sizes streamline their sales processes and improve their bottom line. The cost of Salesforce varies depending on the edition, the number of users, and the length of the contract. By understanding how Salesforce pricing works and the factors that affect it, small businesses can make an informed decision on which edition is best for them. We hope this guide has been helpful in answering your questions about how much Salesforce costs for small businesses.

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